How Retailers Buy Stock Online from Vastralife (Complete Guide)
The wholesale garment industry has rapidly shifted toward digital platforms, allowing retailers to source inventory without traveling to physical markets. One such growing platform is Vastralife.com, which connects retailers with manufacturers and wholesalers across various fashion categories. Today, retailers prefer online wholesale platforms because they offer convenience, variety, competitive pricing, and faster order processing.
This guide explains how retailers buy stock online from Vastralife, the step-by-step process, the major fashion categories available, and practical tips to maximize profits while purchasing wholesale garments.
Why Retailers Prefer Buying Stock Online
In the past, retailers had to travel to cities like Surat, Delhi, or Mumbai to buy wholesale garments. This involved travel costs, time, and limited product comparison. Online wholesale platforms like Vastralife have simplified the process.
Key Benefits
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Access to thousands of designs in one place
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Direct connection with manufacturers and wholesalers
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Transparent pricing and bulk discounts
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Easy order placement and tracking
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Time-saving and cost-efficient sourcing
For small and medium retailers, online sourcing reduces risk and allows them to test new products without heavy investment.
What is Vastralife.com?
Vastralife is an online wholesale fashion platform that connects retailers with garment manufacturers and suppliers. It offers multiple fashion categories, including ethnic wear, western wear, and seasonal collections.
Retailers can browse catalogs, check prices, place bulk orders, and receive stock at their doorstep. This eliminates the need to visit physical wholesale markets.
Step-by-Step Process: How Retailers Buy Stock Online from Vastralife
1. Create a Retailer Account
The first step is to register on Vastralife.com. Retailers need to provide:
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Business name
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Contact details
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Shipping address
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GST details (if applicable)
Once registered, retailers can access wholesale prices and full product catalogs.
2. Browse Fashion Categories
After login, retailers can explore various fashion categories. This helps them select products according to their shop type, target customers, and seasonal demand.
Major Fashion Categories on Vastralife
1. Kurtis
Kurtis are one of the most demanded products in the Indian ethnic wear market. Retailers can find:
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Office wear Kurtis designs
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Festive and party wear kurtis
Kurtis have fast turnover and are suitable for both urban and semi-urban markets.
2. Sarees
Sarees remain a timeless product in the retail garment business. Vastralife offers:
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Silk sarees
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Festive and wedding collections
Retailers can choose different price segments to cater to diverse customer groups.
3. Dress Materials
Dress materials are popular among customers who prefer customized stitching. Retailers can source:
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Designer suits
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Party wear sets
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Casual unstitched suits
This category provides good profit margins and repeat customers.
4. Lehengas wholesale
Lehengas are high-value products, espe cially during wedding and festive seasons. Retailers can find:
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Bridal lehengas
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Party wear lehengas
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Festive collections
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Lightweight daily wear lehengas
Though the quantity sold may be lower, profit margins are usually higher.
5. Western Wear
Western wear is growing rapidly in urban markets. Categories may include:
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Tops and tunics
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Dresses
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Casual wear
This segment is popular among younger customers.
3. Select Products and Check Details
Retailers should carefully check:
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Fabric quality
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Size availability
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Price per piece or per set
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Minimum order quantity (MOQ)
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Product images and descriptions
Choosing the right products helps in faster sales and better customer satisfaction.
4. Add Products to Cart
Once the retailer selects the desired products, they can add them to the cart. Platforms like Vastralife usually allow:
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Bulk ordering
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Multiple catalog selection
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Mixed product categories in one order
5. Confirm Order and Make Payment
Retailers can review their cart and proceed to checkout. Common payment options include:
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Online payment
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Bank transfer
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UPI
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Cash on delivery
After payment confirmation, the order is processed for dispatch.
6. Shipping and Delivery
Once the order is shipped, retailers receive tracking details. Delivery time depends on:
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Supplier location
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Courier service
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Order size
Most wholesale orders are delivered within a few days to a week.
7. Receive and Display Stock
After receiving the stock:
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Check product quality
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Arrange items in the store
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Set retail prices
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Promote new arrivals
Proper display and pricing strategy help increase sales.
Tips for Retailers to Buy Smartly from Vastralife
1. Start with Small Quantities
New retailers should start with smaller orders to test product demand.
2. Focus on Fast-Moving Products
Products like kurtis and daily wear sarees sell faster than heavy festive items.
3. Compare Price Segments
Keep products in multiple price ranges to attract different customers.
4. Check Seasonal Demand
Stock up before festivals, wedding seasons, and local events.
5. Maintain Supplier Communication
Stay in touch with suppliers for:
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New launches
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Discounts
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Restock alerts
Profit Strategy for Retailers
Retailers usually follow simple pricing models:
Basic Formula
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Wholesale price: ā¹500
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Retail price: ā¹750–ā¹900
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Profit margin: ā¹250–ā¹400 per piece
Margins depend on:
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Product type
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Brand value
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Local competition
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Store location
Common Mistakes Retailers Should Avoid
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Buying too much stock in one design
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Ignoring size variety
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Not checking fabric quality
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Overpricing products
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Ordering without studying demand
Avoiding these mistakes helps maintain steady cash flow.
Why Vastralife is Suitable for Modern Retailers
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Online access to multiple suppliers
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Wide fashion category selection
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Bulk buying convenience
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Time-saving ordering process
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Direct delivery to store location
This makes it a practical option for both new and experienced retailers.
Online wholesale platforms like Vastralife are transforming the way retailers source garments. Instead of traveling to physical markets, retailers can now browse thousands of designs, compare prices, and place bulk orders from the comfort of their shop or home.
By following the right steps, choosing the right categories, and managing stock smartly, retailers can build a profitable and scalable garment business using online wholesale platforms.
Start sourcing your next best-selling collection today.
Visit Vastralife.com, explore trending fashion categories, and place your wholesale order in just a few clicks. Grow your retail business with smarter, faster, and more profitable online stock buying.
Writen By Sanjay
